As agricultural supply chains grapple with climate change, economic pressures, and the demand for sustainability, Midwest Row Crop Collaborative members continue leading with valuable insights for companies and stakeholders seeking to adopt regenerative agriculture practices, policies, and strategies. Our 2023 annual report highlights the Midwest Row Crop Collaborative’s role…
Environmental Initiative is excited to announce the next phase of a groundbreaking project – accelerating the adoption of conservation agriculture practices. The project aims to support organizations in significantly increasing the uptake of regenerative practices by taking an intentional approach to understanding the unique hurdles, motivations, and…
Bayer joined us for a conversation to discuss the importance of working together in strong partnerships to support farmers, build soil health and biodiversity, and reduce emissions in agriculture.
MRCC expanded its reach in 2022, building on its collaborative effort to drive systems change. The 2022 Impact Report highlights MRCC’s ongoing initiatives and includes a series of case studies on the impact and learnings from member-led projects.
Adoption of regenerative agriculture is needed at scale. Limited cultural acceptance among row crop producers led Midwest Row Crop Collaborative members to explore new ways to promote acceptance of regenerative agriculture messaging in Midwest farming communities. Farmer engagement through survey research, data collection, creative content, and focused messaging has been underway and data insights are being applied to a playbook for agriculture industry influencers.
Shared learning is a key value of our members. Gathering in the Mississippi River Delta region of Arkansas for a field day to experience first-hand poly pipe manufacturing, surface water retention and distribution, and in-field irrigation practices for rice provided fertile ground for discussions of the importance of place-based solutions.
Deborah Carter McCoy
651-707-6254
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With so many fabulous stories to tell and experts in the field, we love media inquiries! We look forward to talking to you about ways our team of farmers, partners, member organizations, and staff leaders can contribute to your blog, radio, television, and print features.