Bayer joined us for a conversation to discuss the importance of working together in strong partnerships to support farmers, build soil health and biodiversity, and reduce emissions in agriculture.
News & Press
MRCC expanded its reach in 2022, building on its collaborative effort to drive systems change. The 2022 Impact Report highlights MRCC’s ongoing initiatives and includes a series of case studies on the impact and learnings from member-led projects.
Adoption of regenerative agriculture is needed at scale. Limited cultural acceptance among row crop producers led Midwest Row Crop Collaborative members to explore new ways to promote acceptance of regenerative agriculture messaging in Midwest farming communities. Farmer engagement through survey research, data collection, creative content, and focused messaging has been underway and data insights are being applied to a playbook for agriculture industry influencers.
Shared learning is a key value of our members. Gathering in the Mississippi River Delta region of Arkansas for a field day to experience first-hand poly pipe manufacturing, surface water retention and distribution, and in-field irrigation practices for rice provided fertile ground for discussions of the importance of place-based solutions.
Supply chain projects led by MRCC members operate at a significant size, but their direct impact and influence alone is not enough to drive landscape-level change. Public policy is critical to help reduce negative externalities associated with agriculture, and MRCC members recommend policy that invests in agriculture as a climate solution.
Unilever finds value in collaboration because the company can implement larger, more ambitious programs when they work together and learn from other companies.
With so many fabulous stories to tell and experts in the field, we love media inquiries! We look forward to talking to you about ways our team of farmers, partners, member organizations, and staff leaders can contribute to your blog, radio, television, and print features.